Interactive Experience Startups

In this episode of Startup Hustle, Matt DeCoursey welcomes another Matt in the guest seat, Matt Baysinger of Swell Spark. The startup was born from a curious idea of a better way to bond families, friends and colleagues other than a simple meal together. Later, Swell Spark is created, an umbrella of entertainment retail with the Breakout KC and the Blade & Timber Ax Throwing under its care.

Unlike any other entertainment retail, Swell Spark interactive activities are out-of-the-box entertainment ideas that give a greater, momentous experience that brings people together. Who would have thought of ax throwing as a recreational activity?

Matt Baysinger and his co-founder did and they were successful for it. The Matts talk about how these entertainment ideas are brainstormed, the security measures they take, and the challenges of marketing a Kansas brand.

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