Startup Hustle

Startup Hustle is a podcast for entrepreneurs, by entrepreneurs. With the mission of telling the real story of startups and entrepreneurs, topics range from funding to failure and beyond. Join Matt Watson, CEO of Full Scale, on the Startup Hustle podcast for candid conversations and actionable insights.

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Feb. 26, 2026

Revolutionizing Hiring with GitHired

In this episode of Startup Hustle, Matt Watson interviews Krishna Oza, founder and COO of Git Hired, discussing the challenges of hiring software engineers, particularly for startups. Krishna shares his personal experiences t...

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Feb. 19, 2026

Harnessing AI for Business Success

In this episode of Startup Hustle, Matt Watson interviews John Morlan, founder and CEO of Smarter Risk, about the transformative impact of AI on startups. John shares his journey of integrating AI into his business, enhancing...

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Feb. 12, 2026

Navigating Entrepreneurship: Insights from Matt Haycox

In this episode, Matt Watson interviews Matt Haycox, an experienced entrepreneur who shares insights from his 25 years in business, focusing on capital raising, the challenges of entering the tech space as a non-technical lea...

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Feb. 5, 2026

Creative Engineering at Scale What Big Companies Get Wrong and Right with David Mitchell

What happens when you mix creative agency chaos with world-class engineering? You get teams that don’t just write code—they own the product. In this episode, I’m talking with David Mitchell, CTO at VML, one of the biggest cre...

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Jan. 29, 2026

Engineering Clarity in the Age of AI with Seth Rosenbauer

Engineering Clarity in the Age of AI: How Docs, Context, and Product Thinking Shape Better Software Seth Rosenbauer is the founder of a tool that uses AI to help engineers create better documentation—and, more importantly, th...

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Jan. 22, 2026

Fixing the Language Barrier Between Engineers and Executives with Karell Ste Marie of The Serious CT

Matt is joined by Karell Ste-Marie , founder of The Serious CTO YouTube channel. Together, they tackle one of the biggest hidden challenges in software companies: the language and cultural barrier between engineers and execut...

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Recent Blog Posts

March 17, 2023

Dallas Top Startups, 2023

Dallas, Texas, is home to a thriving startup scene, with diverse tech companies making waves in the industry. This article will look at 14 top tech startups in Dallas. We highlight their unique offerings and discuss their impact on the tech indu…

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Feb. 13, 2023

Kansas City Top Startups, 2023

And . . . we're back! This list of the top startups in Kansas City is our annual and third foray into the entrepreneurial space here in the heart of the Midwest. As always, we delve into the many startups that flourish in KC, which is continually …

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Dec. 7, 2022

Boston Top Startups, 2022

Boston, Massachusetts, is rich in nicknames and pop culture associations. However, it is best known for being a city of firsts and innovation. The city is a major tech hub and one of the US's best places for tech jobs. Find out how these 13 Boston…

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About the Host

Matt Watson

Founder, Full Scale

Tech entrepreneur and startup CTO for 20+ years. Started 4 companies with 2 exits. Including VinSolutions in 2011 for $150M.

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